Advertising
Features
Why
Advertise with My Christian Yellow Pages?
Because people can find us, they can find you!
Introduction
This page is broken down into Four sections in order
to give you all the information you need to proceed
with placing an ad for your site in our Family
Friendly Yellow Pages and/or our Family Friendly
Business Directory.
1.
Overview
2. Why Advertise Section.
3. New Features Section
4. Research And Development Statistics
OVERVIEW
Here are just a few of the Features you should
consider in your advertising decision.
My Christian Yellow Pages is a multifaceted state of
the art Christian Search Engine Providing consumers
with multiple search capabilities to find the
Christian and Family Friendly Businesses they want to
support including:
1
Hyper Search - 10 different search fields
2 Dynamic Index
3 Smart Browse
4 Search by Map
Family
Friendly Business Logo
Our Newly Launched Family Friendly Business Directory
provides a small button to place on your Business
homepage which identifies you as a "Family
Friendly Business". Adding your site to this
additional directory, helps your business in three
ways.
1.
Demonstrates your worthiness to be considered a
Family Friendly based on our Strict guidelines.
2. It encourages consumers to click your Family
Friendly vote button for your business thus
increasing your ranking in the directory, as well
as building one more level of loyalty by the
consumer which helps them keep you in mind.
3. After they click your Vote button they will be
at the FFBD where they will be encouraged to rate.
review, and comment on your site or business giving
you real time customer feedback.
Real
time relevant statistics. You
can take advantage of voting feature of the FFBD by
encouraging your customers use our built in voting
system to click your vote button and ask them to
rate, review, and comment on your site. This keeps
you up to date on how you are being seen by your
customers and potential customers in real time.
International
and Local
- Our Yellow Pages provides the only International
Yellow Pages Resource for Christian Shoppers and
Family Friendly shoppers to find information they
need in their own communities throughout the world as
well as from websites all over the world.
No
Other Advertising Can Compete
- We believe our advertising model, combining our
Yellow Pages Specialty Search Engine with our Family
Friendly Business Directory (search engine
friendly) is the most feature rich, low cost
option available of any commercial advertising
resource that isn't ad laden with competition on your
business ad pages.
Dedicated
Ad Page
- You get your own dedicated ad page. No other
advertisers or advertising appears on your ad page
with us, not even ours!
Targeted
Advertising
- Allows Christian Shoppers and Family Friendly
Shoppers the opportunity to do business with
Christian Businesses and Family Friendly Businesses.
This is the key to success. Trust is the paramount
emotion in the buying process. By advertising in our
Christian yellow pages, consumers can know we have
viewed each and every site and ad and have required
both Christian and Family Friendly businesses to
agree with our Statement of Faith and/or Family
Friendly Business Practices.
Respectability
- Advertisers gain respectability in their
communities by being involved with the fastest
growing Christian and Family Friendly Yellow Pages in
the world especially when the Family Friendly
Business Logo is displayed!
Top
Listings In all Major Search Engines
- We are either number one or number two in the top
five Search Engines for our primary keywords:
"Christian yellow pages”,”Family Friendly
Yellow Pages" and "Family Friendly Business
Directory”, and "Family Friendly Shopping
Directory" in Google, Yahoo, MSN, AOL, and
Entireweb,and we are rapidly gaining on secondary
keywords "International Yellow Pages"
"Online Yellow Pages" and more. You will
also notice we have a Pagerank of 5 in Google, not an
easy thing to do.
Please
review the additional research and development
statistics provided below. At the very least visit
the Development Concepts Page where we have included
statistics regarding the value of our approach to
global advertising with a local reach.
We
have developed the unique ability for our Advertisers
to reach a target local market while at the same time
giving them a global reach to enhance their sales by
bringing in new customers they would not otherwise
have gotten to come to their website or brick and
mortar store. We help you to better reach your local
market. If you have a website from which you sell or
provide products or services, you have a
"global: local market! I believe we have
provided the requisite documentation to that effect,
from independent resources, below in the Research and
Development Statistics.
We have
developed, and are continuing to develop; alternate
resources to help Christian and Family Friendly
Businesses get their message out to their targeted
audience in an ever-increasing spam conscious world.
Further, with search engines now penalizing sites for
linking to link directories, which serve no other
purpose than to swap links (link farms), we have the
best solutions available for that as well! See our
new features below, and visit our new Development
Concepts page for more statistical proof regarding
why we are your best advertising resource based on
repeated requests to know how we do, what we do, that
makes us better than other advertising resources.
As a
Christian or Family Friendly Business Advertiser,
looking for a Family Friendly Shopping Market, we
would strongly urge you to consider My Christian
Yellow Pages. We are just entering the biggest
advertising and shopping period of the year! Don't
Miss Out! Our valuable targeted consumers are looking
for Family Friendly products and services.
Why
Advertise with My Christian Yellow Pages? Because
people can find us, they can find you!
Key
Advertiser Features Targeted Businesses matched with
Targeted Shoppers
We
wanted to invite you to view our new offerings. Be
absolutely sure to read our new Development Concepts
Page to see our methodology in getting you business
whether you are local or around the world. It will
help you to better understand how our model helps
small local businesses compete with mega
international corporations.
Don't
forget to also read our revised Advertiser Overview
page. Your own dedicated full size ad page with no
one else on it! One of the best and most unique
features of our Christian Yellow Pages is that we
aren't like other print and online yellow pages where
your ad is just one of many on the same page.
Further, our lowest ad listing - Bronze - offers many
more features than the basic or low level features of
the others. Our Sponsor Listings offer the most
features and benefits including listing in the FFBD
at no cost, a savings of $125. Here is an example of
one of our Sponsor Listings: http://mychristianyellowpages.com/mcyp/search_detail.php?ckey=170
What
about Global Businesses who sell products worldwide?
We are a Christian and Family Friendly International
Yellow Pages and we promote our Yellow Pages
internationally so you have a solid opportunity at a
wide audience while still getting local search
features and options for potential Family Friendly
customers. This is especially beneficial to those
selling products from their website. We open your
business up to the whole world. International
Scope
Keep
in mind that. as an International Yellow Pages, we
promote our Christian Yellow Pages internationally so
you have a solid opportunity at a wide audience while
still getting local search features and options for
potential Family Friendly customers. This is
especially beneficial to those selling products from
their website or corporations with a global reach. We
open your business up to the whole world but give
them local information you provide to contact you.
What
about local businesses who just serve local
customers?
Don't forget how transient our society is today.
People are looking for products and services in their
new area before they get there. With us, you can
reach them first! Why should I advertise in
your Yellow Pages if I only operate a local business
with local customers?
"About
70 percent of Google users seeking information
about a merchant are primarily interested in local
results", said Marissa Mayer, Google's
director of consumer Web products. "People
like to find and buy things in their neighborhoods."
This is where our Christian Yellow Pages excel. Local
Businesses need to embrace the transient society we
live in and recognize that people are looking for
products and services right now, as well as through
the Internet before they ever get to your area. You
can help them fit in before they even get there. And,
just in case you need a website, we can do that too
through Crossway
Christian Web Design and of course to get in
online you will want your own domain
name and a place to host
your site on your own little piece of Internet land.
Yellow
Pages Category Sponsor Listing
We allow only one Sponsor listing per category. A
Sponsor listing is always displayed at the top of the
page any time there is a description search resulting
in that category being displayed. Since it is always
at the top of the page people see it first. In
addition, you show up in the Sponsors section for
words searched on not related directly to your
product or service, but included in your description,
giving you even more coverage. Remember, we
only allow one sponsor per category and this is done
on a yearly first come, first served basis. Active
Sponsors get the first option to renew if you do
so prior to the expiration date.
Here is an example of one of our Sponsor Listings:
http://mychristianyellowpages.com/mcyp/search_detail.php?ckey=23
=========== NEW FEATURES ==============
NEW: Family Friendly Business
Directory
We have just added new features
including a Family Friendly Business Directory. This
is an additional Search Engine Friendly directory.
Listings are free for Yellow Pages Sponsors with
their one year yellow page ad. Our other yellow pages
subscribers and non-subscribers may purchase a
Family Friendly Business Directory listing for $125
per year
Listing in the directory allows you
to display our Family Friendly Business logo below on
your website.
The logo identifies your business as a Family
Friendly Business, encourages people to vote for your
site, builds loyalty, and keeps your Family Friendly
Business site on their mind.
In
addition, your site visitors after voting for you,
will have the opportunity to rate, review, and
comment on your site.This will give you up to the
minute statistical data directly from those visitng
your site so that you could add, change, or implement
new services or change what what may be perceived
negatively by the customer based on their comments.
NEW:
Family Friendly Business Directory - Sponsor/Featured
Partner Listings
We now offer rotating text links across multiple
sites for Featured Sponsors or Featured Partners
listings that show up on the bottom left panel of the
index pages of our several topsites as well as the
index pages of many of our regular sites.
The
list of sites is steadily growing and you don't have
to pay more or do anything more for your site to
appear on new sites. It is all done automatically
letting you concentrate on sales. To add your site
link to the rotation, follow the qualification
procedure below.
To
qualify, you must have your site listed in
the Yellow Pages or Family Friendly Business
Directory. Your site text must be 30
characters or less (hyperlinked of course), and will
be in 8pt Verdana font for easy
readability. In addition to our
Yellow Pages subscribers, others may add their
site to the Family Friendly Business Directory
for $125 for one year allowing them to also
participate in the rotating Featured Sponsors or
Featured Partners listing ad options.
For
more information on advertising options see our
Advertising on the Directory homepage. You must be a
paid Family Friendly Business Directory member
for the same length of time you wish purchase any
type of advertising.
Statistical
Information
About 70 percent of Google users seeking information
about a merchant are primarily interested in local
results, said Marissa Mayer, Google's director of
consumer Web products. "People like to find and
buy things in their neighborhoods."
Consumers
Are Moving Rapidly Online
For Local Information. Overture estimates that
local-search Web advertising will be a $1 billion
market by 2008.
Internet
search exceeding print yellow pages:
"people increasingly are turning to the Internet
before the print Yellow Pages for business
referrals," said Greg Sterling, who studies
local search for The Kelsey Group.
My
Christian Yellow Pages is available 24 hours a day,
365 days a year and is maintained in a secure data
center with multiple OC3 connections, backup
facilities, and storm proof.
Unlimited
Ad Access for editing 24x7x365. Unlike Print Yellow
Pages, you aren't locked into publishing mistakes for
the whole year. You can edit your listing as often as
you want on a 24x7x365 basis.
Furthermore,
we don't don't put ads to other businesses on your ad
page. Each ad page is a unique stand alone ad for
each business complete with the ability to add
whatever contact information is needed, as well as a
logo, and additional graphics depending on the ad
option chosen as well as additional hyperlinks. You
don't just get your ad - you get your own ad page.
Global Distribution - Local Access: Print and
regional yellow pages have a limited distribution
area. We are simultaneously worldwide and local. This
means if you are in Timbuktu or Miami Florida, blobal
search brings you local businesses. For those selling
internationally through a website, the whole world is
their local market!
For
more statistics, see the Statistics section on the
Advertiser Overview. For more Benefits See
Advertising Benefits, and for Pricing see Advertising
Prices.
